AMAZON
SOCIAL CAMPAIGN

Director

Bouncing party balloons, stop-motion furniture, and a smashed piñata. Amazon came to us with the challenge of creating videos that would break the fourth walls of social media apps. Our teams collaborated to construct these complex illusions, where characters break out of their worlds and interact with their surrounding social posts. Rear screen projection, puppeted suitcases, and forced perspective we created the unexpected illusion a each moment.